As the summer months roll by, thousands of 18-30 year olds can be seen flocking to popular holiday destinations such as Ibiza, Malia and Magaluf pursuing the promise of sun, sea… and sex parties? Today it was reported that a young woman, allegedly from the UK,  had been caught on camera at one such soirée in a Magaluf bar giving oral sex to more than twenty men in return for a bottle of Cava worth just three euros. The facts are depressing enough to speak for themselves. The hard part is identifying those which raise the most cause for concern. Is this a cautionary tale of drinking to excess, resulting in the same errors of judgement young, carefree holidaymakers have been making for decades? Or is this yet another example of sketchy details hastily thrown together to fan the flames of moral outrage? Since the story broke, many social media users have levelled criticism against the mystery blonde, casting aspersions on her morality and self-respect. One wonders if that would be the case had the headline read, “20 men receive oral sex from a woman in exchange for alcohol”. The truth is, this girl is part of a larger problem which sees the public exploitation of women in exchange for a cheap thrill, or ‘mamading’ as it is referred to in Mallorca. Or as I call it, prostitution. Any negative feeling towards the woman in question seems unfair if not misdirected as a far larger portion of responsibility must surely be assumed by the people who choose to organise these events. Operating under the assumption that there is no bar which offers the same ‘privileges’ to women, the story also draws attention to patriarchal strongholds. And going by the raft of vicious twitter posts in current circulation, if a woman made a similar offer to a man, she would swiftly find herself hounded off the island, chased by yahoos brandishing pitchforks and broken Tequila bottles.  Sex – along with alcohol consumption – is not inherently destructive. Yet ramped up to the level of competitive sport, I’d argue that it rather loses its joy. Furthermore, a person’s sexuality cannot be divorced from their identity; likes, dislikes, preferences, ‘quirks’ are likely to vary from person to person. Yet the fact that this (thus far) unnamed female has quickly become known as ‘magaluf girl’, a moniker used to represent moral decline, is evidence of a distinct and troubling separation of sex and self. The unreported story here is one which highlights the staggering hypocrisy shown by those who cry for the private to be claimed as public property yet blanch when they are faced with a reality that is quite literally, hard to swallow.   Image Rights;  Gabriel Jorby


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Julie Coy

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English Literature graduate from Glasgow. Writer, b/vlogger and all round aspiring Cultural Commentator.